Kerala, India |
January 2026 : Malayalam
independent music is making a powerful global statement as “Varsha Megham”, the
latest music video by Ajmal Chaliyam, popularly known as Janapriya Gaayakan
Ajmal Chaliyam, has crossed 15 million views on YouTube within just 25 days of
its release.
The song has
emerged as one of the most successful independent music releases from Kerala,
capturing attention well beyond regional boundaries and reinforcing the growing
global footprint of Indian regional music.
Global
Recognition and International Trending
A defining
highlight of Varsha Megham’s success is its exceptional performance outside
India.
The song reached
the No.1 position on YouTube’s trending charts in countries including Colombia
and Nepal, demonstrating its ability to resonate across cultures, languages,
and geographies.
Industry observers
view this achievement as a strong indicator of the increasing global demand for
emotionally driven, non-English music from India, particularly within the
independent music ecosystem.
Expanding
Global Audience
Beyond India,
Varsha Megham has recorded strong engagement from audiences across:
• Southeast
Asia
• The
Middle East
• Latin
America
• Parts
of Europe
International
listeners have described the song as “pure emotion,” “a universal monsoon
mood,” and “music that connects without the need for translation,” highlighting
its cross-cultural appeal and emotional accessibility.
Strong
Financial Performance
Produced on an
estimated budget of ₹30 lakh (approximately USD 36,000), Varsha Megham has
generated over ₹1.62 crore (approximately USD 195,000) in global revenue to
date.
In addition to
YouTube monetization, the song has delivered substantial earnings from more
than 145 audio streaming platforms worldwide, positioning it as one of the most
commercially successful Malayalam independent music projects in recent years.
A Landmark
Year for Ajmal Chaliyam
The year 2025
marked a significant milestone in Ajmal Chaliyam’s career. Of the five songs
released by the artist during the year, four crossed the million-view mark,
including:
• Varsha
Megham – 15 million views
• Nira
Mizhikal Chapter 2 – 10 million views
• Nee
Nilav Pole – 5.3 million views
Collectively, his
releases recorded some of the highest overall viewership figures among album
songs released in Kerala in 2025, further strengthening his position in the
independent music landscape.
Creative
Team
• Music
Director & Singer: Ajmal Chaliyam
• Programming:
Sai Balan
• Lyrics:
K C Abhilash
• Director
of Photography: Jazz Thadikkaran
• Director
& Editor: Shahir Shan
• Digital
Intermediate: Jithin Kumbukattu
Design: Adhin
Ollur
Makeup: Navas Tirur
About the
Song
Featuring
rain-inspired visuals and a cinematic narrative, Varsha Megham blends emotional
storytelling with refined production values. The song’s visual language, paired
with Ajmal Chaliyam’s soulful performance, has played a key role in driving
sustained engagement across global digital platforms.
Watch “Varsha Megham” on YouTube:
https://youtu.be/DaOFgeXlmlY
